The use of holograms has substantially increased in the last few years not only as a measure to enhance the look of the product packaging but also as the safest anti-counterfeiting method. It is being widely used by almost every industry to prove the authenticity and genuinity of the product.

The process of using a hologram depends on the kind of product or item on which the hologram will be placed. If the hologram is used to ensure the authentication of the product and packaging, it will be in the form of a tamper-proof and tamper-evident label and will thus be applied either manually, by hand or by using an automatic label application machine/equipment. On the other hand, if the hologram is to be applied on a document or a important paper then the hologram is generally made on a transfer film or a hot stamping foil, to ensure the ease of transfer of the hologram on to the paper, in such a case, a converting press is used to transfer the label onto the required document. Thus the transfer process or the use of hologram depends on both the product or item it will be used on and also the raw material used to manufacture the particular hologram.